Market Overview
AIR TRANSPORTATION MARKET
INTERNATIONAL AIR TRANSPORTATION MARKET
2015 was a successful year for the global aviation industry, with passenger turnover increasing by 6.7%, according to IATA. Scheduled passenger traffic grew by 6.5% to 3.5 billion passengers. Worldwide, the passenger load factor was 80.6%, up 0.7 p.p. y-o-y.
In 2015, the Middle East continued to deliver the highest growth rates with passenger turnover up 11.6% y-o-y. The main driver of this growth was the continued expansion of the region's airlines into international markets, including through acquisitions of European carriers.
Asia-Pacific ranked second in terms of growth, with passenger turnover growing by 8.1% in 2015. One of the growth drivers here was an increase in domestic passenger traffic in the region, with China leading the charge (+10.9%).
The North American market also demonstrated an upward trend — passenger turnover in the region grew by 4.3%
Passenger turnover in Europe grew by 5.8%
According to IATA, industry-wide revenue was USD 710 billion, down 6.3%
Lower fuel prices also had a positive effect on the industry's expenses. In 2015, expenses decreased by 8.5% to USD 655 billion. Fuel costs remained consistently high, reaching 27% of overall expenses (2014: 32%).
Russian air transportation market
The Russian air transportation market's fundamentals make it structurally well-positioned for long-term growth despite passenger traffic trending downward in 2015, primarily due to low rates of passenger travel in Russia as compared to other countries in continental Europe. The average number of air trips per capita in Russia was 0.8, which offers considerable growth opportunities given the size of the country. Another growth driver is the redistribution of passenger flows between rail and civil aviation, a trend prominent in recent years. As a result, the share of air transport users in the total number of passengers went up from 30.0% to 44.7%.
2015 was a challenging year for Russian air transportation, with the industry showing signs of stagnation. The total volume of the Russian market, including foreign carriers, reduced by 4.1%
The Russian air transportation market was significantly affected by macroeconomic factors, including volatility in the ruble rate and the resulting decline in real disposable income. As a result, in 2015 international passenger traffic dropped by 16.6%
The domestic market proved resilient to macroeconomic fluctuations and continued to grow. In 2015, domestic passenger traffic was up by 13.6% to 52.6 million passengers due to the rise of domestic tourism in Russia, including the shift from outbound travel to local destinations, in particular, the Black Sea and winter ski resorts.





Throughout 2015, the Russian air travel market showed mixed trends. Operating performance came under pressure as foreign airlines carried fewer passengers because of the currency structure of their costs and subsequent decrease in the market's profitability for foreign carriers. In response to shrinking demand, foreign carriers started cutting their operations to Russian destinations. In 2015, foreign carriers' passenger traffic decreased by 18.6%. The tourism and charter segments were materially influenced by outbound travel restrictions for certain types of employees, along with restrictions on-flights to Turkey and Egypt. At the same time, the depreciation of the ruble boosted the competitive advantage of inbound travel services in Russia. Domestic tourism also grew rapidly. As a result, Russian airlines saw their passenger traffic declined only by 1.2%. Under the influence of the above factors, the total Russian passenger traffic was down 4.1%
In 2015 Aeroflot Group acted as a key contributor to the market dynamics ensuring air transport connection between cities. Excluding Aeroflot Group's rise in passenger traffic, the market demonstrated a 12.0% decline ( 20.2% decrease in the number of international passengers and marginal growth of 2.0% in the domestic segment).



The Russian air transportation industry is highly consolidated with five largest players accounting for 69.2% of the total passenger traffic. Aeroflot Group's leadership in the market remains undisputed. In 2015, Aeroflot Group had 36.7% of the total passenger traffic in Russia (including foreign carriers) as compared to 31.1% in 2014. Aeroflot Group's market share grew throughout 2015, with the biggest gains posted in Q1 and Q4, while a moderate slowdown in Q2 and Q3 was due to the traditional surge in activity of regional and charter carriers during the high season.
Aeroflot Group's market share growth was supported by its effective business model and strategy, which helped the Group build resilience to external economic and market factors that prompted other Russian carriers to optimise fleet and capacity. In addition, the Group's share grew as foreign carriers reduced the number of flights to Russian destinations or suspended flights on some routes. The growth of the Group's low-cost carrier Pobeda also contributed to increased market share, along with enhanced international transit operations, primarily between Europe and Asia, to compensate for the reduction in point-to-point passenger traffic.
Aeroflot Group's closest competitors are S7 Group (9.9%), UTair Group (7.0%), and foreign carriers (aggregate share 14.1%). Transaero, which had a 10.5% market share in the reporting year, ceased operations in October 2015.

Air cargo market
According to IATA, in 2015 the global air cargo market volume was estimated at 51.3 million tonnes (up 1.7%
In 2015, the Russian air cargo market (including foreign carriers) grew by 1.2%
As at year-end, Volga-Dnepr Group remained the undisputed market leader by cargo traffic in Russia (57.3%). Aeroflot Group came second with 13.8%. The four largest players account for 79.0% of total cargo traffic.
